Field Marketing

Job Detail

  • Job ID 343314
  • Offered Salary  1000
  • Career Level  Others
  • Experience  2 Years
  • Gender  Any
  • Industry  Others
  • Qualifications  12th pass
  • Shift  Day

Job Description

A Field Marketer is responsible for executing marketing campaigns and strategies outside the traditional office environment. This role involves direct interaction with potential customers and the public to promote products or services, gather feedback, and enhance brand awareness. Field Marketers often work at events, trade shows, retail locations, and other public spaces.

  • Campaign Execution: Implementing marketing campaigns and strategies in the field, including product demonstrations, sampling, and promotional activities.
  • Customer Engagement: Interacting with potential customers, answering questions, and providing information about products or services.
  • Brand Promotion: Representing the brand and ensuring a positive image is conveyed to the public.
  • Market Research: Gathering feedback, conducting surveys, and collecting data on customer preferences and market trends.
  • Event Coordination: Organizing and participating in events, trade shows, and other promotional activities.
  • Sales Support: Assisting with sales activities, generating leads, and closing sales when applicable.
  • Reporting: Documenting and reporting on campaign performance, customer interactions, and market insights.
  • Collaboration: Working closely with the marketing and sales teams to align field activities with overall marketing objectives.
  • Strong Communication Skills: Ability to effectively communicate with potential customers and the public.
  • Interpersonal Skills: Building rapport and establishing connections with a diverse audience.
  • Sales Abilities: Persuasive and influential skills to promote products and generate leads.
  • Adaptability: Flexibility to work in various environments and adapt to different situations.
  • Organizational Skills: Efficiently managing time, resources, and event logistics.
  • Customer Service: Providing excellent customer service and addressing inquiries or concerns.
  • Physical Stamina: Ability to stand for long periods and handle the physical demands of the role.

Work Environment: Field Marketers typically work in various locations, including outdoor events, retail stores, trade shows, and public spaces. The work environment may vary based on the nature of the marketing campaign and the target audience.

Career Growth: With experience, Field Marketers can advance to roles such as Field Marketing Manager, Event Manager, or Sales Manager. They may also transition into other marketing or sales positions within the company.

Required skills